Bounded Rationality (Posts about direct marketing)http://bjlkeng.github.io/enSat, 03 Aug 2024 01:42:50 GMTNikola (getnikola.com)http://blogs.law.harvard.edu/tech/rssElementary Statistics for Direct Marketinghttp://bjlkeng.github.io/posts/normal-difference-distribution/Brian Keng<div><p>This post is going to look at some elementary statistics for direct marketing.
Most of the techniques are direct applications of topics learned in a first
year statistics course hence the "elementary". I'll start off by covering some
background and terminology on the direct marketing and then introduce some of
the statistical inference techniques that are commonly used. As usual, I'll
mix in some theory where appropriate to build some intuition.</p>
<p><a href="http://bjlkeng.github.io/posts/normal-difference-distribution/">Read moreā¦</a> (20 min remaining to read)</p></div>direct marketingmathjaxnormalprobabilitysample sizehttp://bjlkeng.github.io/posts/normal-difference-distribution/Sun, 28 Feb 2016 01:40:41 GMT